Create Your Content and Beat Writers Block: Top 7 Tips

Hello Training Series Member, Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing. Here are some helpful tips to help you source content for new articles: Old Ezine Articles: This includes your archives for articles that you have sent your ezine from the past 10+ years. If you've created multiple articles for each email newsletter issue, we recommend that you break your old ezine articles into single article chunks rather than multi-topic articles. If you have large ezine articles from your email newsletter archive, consider breaking them down into 400-750 word chunks rather than 1,000-3,000 word articles. Old Original Forum Posts: If you've been on the Internet for some time, there is a good chance you belong to a few forums that you might call yourself a "resident expert" on. All of your old forum posts that are greater than 400 words in length will make great new articles that you can put into distribution to create more traffic and sales for your business, and enhance your credibility. Old Blog Posts: The whole point of blogging, besides posting frequently, is that you can easily syndicate your blog for others to read via the RSS reader of their choice. Because of the syndication orientation of blogging, your blog posts that read greater than 400 words make great articles that you can slap on a longer title, add a resource box that pitches your blog website and put a fast 250+ articles into immediate distribution. Out of Date Books: Are you the author of a book no longer in print? If you own the copyrights to it, this is an excellent place to create hundreds of quality articles with just a short period of editing. Current e-Books: Take 10%-20% of your hottest selling e-Books and flip into articles designed to entice your reader into wanting the complete e-Book. You still need to deliver real content value here and not get skimpy or tease them with "what they could learn if they bought your e-Book." Keep the articles short, with bulleted or small numbered lists. Top 10 or Top 7 Articles: Everyone likes content they can read very fast. Why not create top 10 lists (or any number of "Top" things) related to your niche area of expertise. To begin, just create a headline such as "Top 7 Leaders Strategies For Newbie Managers" and then number the list from 1-7. Come up with a sub-headline for each tip and then do (1) paragraph describing the tip. You'll find these are easy to produce and crank out 5-10 of them per day. Keyword Research: Google Suggest or any keyword research tool can discover topics that people are currently searching for that are related to your expertise. Use this as a springboard to launch another 25 articles that are 400-750 words, each related to answering or providing short tips on how to solve or get more out of the keywords they searched for. Example: "Yoga" when entered into Google Suggest tells me that I should write articles about "Yoga Journals or Journaling" and about proper form or different types of "Yoga Poses." The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will answer the question: "What Are Article Publishers Looking For"?  The EzineArticles Team http://EzineArticles.com/

Article Title and Keywords

Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing.

In traditional copywriting, your headline determines as much as 95% of the success of the book or article. This statistic takes into consideration what makes the book title successful: whether or not a human purchases it.

Article marketing success on the internet must take into consideration how the article is found by readers.

Myth: Most people will read your articles because they came to a website and started browsing just like they do if they were at a local book store.

Fact: Most people search the Internet using one of the major search engines. They will type 1 to 5 keywords that are related to the topic of the article or information they are looking to locate. The search engine will then deliver results that best match the human's interest.

Goal: Find your articles in the search engine results for the keywords and topics that are most relevant to the content of your article. Most search engines give heavier weight to the first 3-5 keywords and a lower priority to the rest.

The first 3-5 words of your article title determine the success of your article in terms of how much traffic your article will generate back to your website. Create keyword-rich article titles that match the most commonly searched keywords for your topic.

You can maximize your article marketing strategy by understanding keyword research and creating keyword-rich, intelligent article titles. You can create massive amounts of traffic to your articles and website thanks to the search engines who love smart, keyword-rich titles.

Here are some Keyword Research sites to help you create your keyword-rich Article Titles:

• Good Keywords:
  http://www.goodkeywords.com
  
  
• Google AdWords:
  https://adwords.google.com/select/KeywordToolExternal

The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will give you the Do's and Don'ts of Article Summary content.


The EzineArticles Team
http://EzineArticles.com/

Article Resource Box Components

Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing.

Your Article Resource Box is an effective tool in generating traffic to your website.

Here are some tips in creating the components of your Article Resource Box that can help you maximize this traffic.

• Your Name: You'd be amazed at how many people forget to include their name in the Resource Box. Your name and optional title should be the first thing in your Resource Box. Make sure your readers know that they are reading material from an actual person, not a business or company. This can encourage the reader to find out more about you and the information you are providing.
  
  
• Your Website Address: Make sure your website address is in valid URL form.
  Example: http://Your-Company-Name.com/
  Using the full valid URL instead of an anchor text link will ensure that your link remains active when a publisher re-uses your article.
  
  
• Your Pitch: Create 1 to 3 sentences that encapsulate the essence of what make you and your offer unique. This is also known as your USP (Unique Selling Proposition).
  
  
• Your Call to Action: Now it's time to lead your reader to buy from you or visit your website. This is where you "Ask for the Sale." Typically, only 1 specific call to action is best. This can be as simple as "visit my website at the above link (or include the link here) for more information on XYZ".

Your Article Resource Box is now complete and can greatly increase the amount of traffic generated to your website.

Reap the Rewards of the Resource Box!

The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will offer a "how-to" in creating simple HTML within your article content.


The EzineArticles Team
http://EzineArticles.com/

Article Publishers: What Are They Looking For?

Hello Training Series Member, Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing. Here are the top 5 factors ezine publishers look for when deciding which articles to publish: Does the article have zero self-serving links in the article body? Loading up the body of your article with affiliate links or other obvious self-serving links is a liability and will keep your article from ever seeing top results. Does the article have no more than 2 self-serving links in the resource box? Your resource box at the bottom of your article should be short and to the point. It should also be less than 10% of the total word count of your article. Ezine publishers don't mind giving you name credit and a link for sharing your article with them, but they don't want to look like a fool by being required to reprint a short novel about all of your websites and accomplishments. Is the article within 400-750 words? Readers want instant gratification from your quality, original content. No one has the time to really go deep when it comes to reading email newsletters. It's proven that shorter articles achieve a much higher distribution rate than longer ones. Does the article deliver quality, original content with numbered lists, bullet points or easy to glean information their audience would deem valuable? Key Point: Make sure your articles are 100% original content. Anything less is considered an insult. Is the article's author well recognized or respected within their market niche? Ezine publishers have an ego just like you. They want to use articles in their email newsletters that make them look good. The more you use your articles to help yourself gain credibility for your unique expertise within your niche, the greater the chances you'll find your articles getting picked up by your ezine publishing peers. The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will offer tips to increase your article production in less time by writing article sets.  The EzineArticles Team http://EzineArticles.com/

WYSIWYG Article Submission Editor Tips

Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing.

Generally, most people will write their article outside of EzineArticles.com and then copy and paste the article content into the submission interface.

The EzineArticles.com What You See is What You Get (WYSIWYG) Editor can assist you in your article production.

Article Content Creation in MS Word:

Tip: If you primarily create your article content in MS Word, turn the editor on and click the "Paste from Word" symbol on the tool bar. Please remember to disable MS Word Smart-tags before you copy and paste as they are not compatible with the WYSIWYG editor. Now you can use the tool bar to add font attributes and more.

Article Content Creation in a True Text Editor:

Tip: If you primarily create your article content in a true text editor, such as Edit Plus, Ultra Edit, Notetab or Notepad, turn the editor on and click the "Paste as Plain Text" symbol on the tool bar. Now, you can simply cut and paste your article content and use the editor tools to add font attributes and more.

Some authors prefer to use the EzineArticles.com "Submit an Article" submission interface and type in their article content:

WYSIWYG Editor On:

Tip: By turning on the WYSIWYG Editor, your article content will be displayed exactly how you typed it. You can use the tool bar to create font attributes, bulleted or numbered lists, spell-check and more.

WYSIWYG Editor Off:

Tip: By turning off the WYSIWYG Editor, you will need to use only the allowable HTML tags to type in your content. You can see how your article will be displayed, by using the "Preview Article" feature near the bottom of the submission interface page.


Here are some tips to help you get your article approved more quickly:

1. Do not send in HTML image tags, JavaScript or Tables in the body of your article and please make sure the allowed HTML tags are formatted correctly.
2. Your word count is displayed and your article submission is auto-saved as a draft every 2 minutes.

The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will give the top tips for beating writer's block. 

The EzineArticles Team
http://EzineArticles.com/

Article HTML: How-to Tips

Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing.

Generally, EzineArticles.com advocates minimal use of HTML in an article; however, sometimes it can be to your benefit.

Here are some HTML tips to get the results you are looking for:

1. How to Make a URL/Website Address "Linkable":
   
   This code:
   
   <a href="http://www.Your-Company-Name.com/">http://www.Your-Company-Name.com</a>
   
   will make "http://www.Your-Company-Name.com" a clickable link.
   
   Just substitute your website address into the above code and now you know how to "link" up a website address.
   
   
2. How to Create an Anchor Text Link:
   
   This code:
   
   <a href="http://www.Your-Company-Name.com">Your Website Address</a>
   
   will make "Your Website Address" a clickable link.
   
   Use anchor text links sparingly when submitting an article. Many Ezine publishers have anchor text link limitations. At EzineArticles.com, you can have one URL in an article to any one site. Duplicate URLs in an article body could lead to your article being rejected.
   
   
3. How to Make Something Bold:
   
   This code:
   
   <b>Make my words bold</b>
   
   will make the words between the <b></b> code bold.
   
   
4. How to Make Something Italic:
   
   This code:
   
   <i>Make my words italic</i>
   
   will make the words between the <i></i> code italic.
   
   
5. How to Make Something Underlined:
   
   This code:
   
   <u>Make my words underlined</u>
   
   will make the words between the <u></u> code underlined.
   
   
6. How to Make a Bullet Point List:
   
   This code:
   
   <ul>
   <li>First bullet</li>
   <li>Second bullet</li>
   <li>Third bullet</li>
   </ul>
   
   will create a list with round bullets.
   
   
7. How to Make a Numbered List:
   
   This code:
   
   <ol>
   <li>First point</li>
   <li>Second point</li>
   <li>Third point</li>
   </ol>
   
   will create a list with descending numbers for each point.
   
   

The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will provide tips for using the EzineArticles.com "What You See is What You Get (WYSIWYG) Editor". 

The EzineArticles Team
http://EzineArticles.com/